Shaping the Future of Print: Magazine Seminar, 1st February 2018, Brussels

Tuesday, 12 September 2017 14:19

Magazine Seminar 2018


CLICK HERE to download your registration form for Magazine Seminar 2018

We look forward to seeing you there!


Shape the future of print at #MagazineSeminar2018 in Brussels, the heart of Europe. Register now to participate in Intergraf and Smithers Pira’s event about the European magazine market. The seminar will take place at The Hotel on 1st February 2018 (Boulevard de Waterloo 38, 1000 Brussels, Belgium).

Five things you will miss out on if you are not at #MagazineSeminar2018:

  1.    Presentations from market leaders such as The Economist Group, BBC Worldwide, FIPP, IHS Markit, Readly UK, The Journal of the Norwegian Medical Association and many more
  2.    Networking with magazine printers, publishers and suppliers, as well as other industry professionals
  3.    Insights into your market segment as well as the wider industry
  4.    A Welcome Cocktail and Conference Dinner in the famous culinary city of Brussels
  5.    A welcome from the European Commission and visit to the European Institutions to learn about how EU legislation is made and how it affects the magazine sector


The Event

Shaping the Future of Print is an event series co-organised by Intergraf and leading market research firm Smithers Pira. Each of the seminars focuses on a different niche market of the printing industry. Past events have dealt with direct mail and book printing.

#MagazineSeminar2018 is co-organised by Intergraf and Smithers Pira, and supported by the ERA (European Rotogravure Association), NOPA (Nordic Offset Printing Association) and EMMA (European Magazine Media Association). It is sponsored by Manroland.

Print magazines are proven to increase brand preference. Read Print Power's overview of some of the latest research about the benefits of printed magazines.

  •    FREE for representatives of Intergraf member associations, ERA, NOPA or EMMA (one person per association)
  •    €190 for representatives of printing/publishing companies if they are a member of Intergraf, ERA, NOPA or EMMA
  •    €350 for representatives of suppliers/other members of Intergraf, ERA, NOPA or EMMA
  •    €490 for non-members

These fees include participation in the seminar, lunch/coffee breaks, the Smithers/Pira Market Report, welcome cocktail, conference dinner and visit to the European Institutions.


The Programme

Wednesday 31st January

19:00-21:00 Welcome Cocktail at The Hotel (Foyer 26)

Thursday 1st February

08:30-17:00 Magazine Seminar at The Hotel (Park Ballroom)
19:30-22:00 Dinner at Les Petits Oignons (Rue de la Régence 25)

Friday 2nd February

09:45-12:00 Visit to European Commission (Charlemagne Building, Rue de la Loi 170)





Dr. Sean Smyth

Print Consultant, Smithers Pira


Magazine Market Study


Sean Smyth has spent over 25 years in the printing industry in senior technology positions for a variety of print businesses across the supply chain, both in hands on and consultancy roles. An expert in the field, Sean regularly speaks at and chairs conferences about printing technology. He will present Smithers Pira’s market research about the European magazine market.




Nicolas Sennegon

Executive Vice President & Chief Revenue Officer, The Economist Group


Case Study: The Economist—The Audience Journey


After working in media organisations since 1999, Nicolas Sennegon joined The Economist Group in 2008. He held various sales and marketing management roles before becoming Chief Revenue Officer in 2014. In 2015 he also became Executive VP, joining the Management Committee of The Economist Global Media Businesses. Nicolas will present a company case study.




James Hewes

President & CEO, FIPP


How BBC Worldwide are Applying Trends in Publishing Media to Britain’s Biggest Food Media Brand (presenter 1/2)


James Hewes was appointed President & CEO of FIPP in September 2017. Previously he worked at the Dubai-based Gulf News Publishing and across BBC Worldwide and BBC Magazines, growing BBC Magazines’ licensing portfolio from 8 to 55 editions. James will interview Chris Kerwin (see below) about the tremendous success of BBC Good Food and the steps taken to build Britain’s most successful food media brand, as well as looking at the key themes highlighted at the recent FIPP World Congress and discuss how these relate to the real-world example of building a successful, multi-platform consumer media powerhouse.




Chris Kerwin

Head of Publishing, BBC Worldwide


How BBC Worldwide are Applying Trends in Publishing Media to Britain’s Biggest Food Media Brand (presenter 2/2)


Chris Kerwin is Head of Publishing at BBC Worldwide, the commercial arm of the BBC, where he has worked since 2012. He has responsibility for all BBC-branded publishing activity, including managing the BBC Good Food brand and the publishing business for Top Gear. Chris has worked in digital media for approaching 20 years and has driven significant digital growth for many businesses and brands. He will be interviewed by James Hewes (see above).


Ranj Begley

Managing Director, Readly UK


Readly: Serving the changing magazine reader


Ranj Begley is Managing Director of Readly, the ‘all-you-can-read’ magazine service. She built the company from the bottom-up, with Readly now dealing with 98 UK publishers, 713 UK magazine brands and customers in 50 countries. Ranj shifts between strategy, day-to-day management and fundraising, as well as leading Readly’s expansion into new markets around the world.




Einar Ryvarden

Digital Manager, The Journal of the Norwegian Medical Association


Membership & Scientific Magazines: Challenges & Choices in a Digital World


Einar Ryvarden is Digital Manager of The Journal of the Norwegian Medical Association. After working in the media industry since 1992, he has expertise in cross-media publishing, digital magazines, e-commerce and digital advertising. Einar will speak about the challenges facing the non-commercial membership and scientific publishing industry, detailing how the Journal navigates this.




Daniel Knapp

Executive Director TMT Research & Analytics, IHS Markit


Advertising Futures for Magazines


Daniel Knapp is Executive Director at the global information company IHS Markit. His focus areas include the future of TV/video, social media, advertising-funded business models, AI-driven marketing, data strategies and media policy. Daniel will speak about advertising trends, the role of magazines in the media mix, digital transformation and new digital infrastructures.




Josef Aumiller

Vice President Sales, manroland web systems


Technological Developments in Publication Printing (presenter 1/2)


Josef Aumiller is working as Vice President Sales for manroland web systems, the leading global supplier of web offset printing machines. He will show in his presentation how the latest web offset press technology supports the needs of publication printers.


Markus Kaufmann

Owner & Managing Director, Ernst Kaufmann GmbH & Co. KG.


Technological Developments in Publication Printing (presenter 2/2)


Founded in 1816, the family owned printing house Druckhaus Kaufmann with 220 employees was awarded as Germany`s “Magazine Printer of the year 2017”. Markus will give a brief overview about the technological challenges of publication printing and how his company is responding the requirements of publishers.


More speakers will be announced soon!






Mike Hopkins

Printing industry expert and consultant



Fiona Narburgh

Strategy & communications specialist and performance coach