Data Protection: Joint Industry Letter

2 April 2020

To the attention of Executive Vice-President Mrs. Vestager for A Europe Fit for the Digital Age,

To the attention of Commissioner Mr. Reynders for Justice,

We write to you on behalf of the associations FEDMA (Federation of European Direct and InteractiveMarketing), EMMA (European Magazine Media Association), ENPA (European Newspaper Publishers’ Association), EPC (European Publishers’ Council), FEPE (European Federation of Envelope Manufacturers), Intergraf (European federation for print and digital communication) and NME (News Media Europe), which together represent an entire value chain of the European data driven marketing, concerning the implementation of the GDPR, and in particular legal grounds for processing personal data.


Download full joint industry letter here


Contact: Laetitia Reynaud