Additional Info
- First Name: Jasmine
- Last Name: Darban
- Priority: High
- Job Title: Book influencer
- Country: Sweden
- Email: email
- LinkedIn: LinkedIn
- Facebook: Facebook
- Twitter: Twitter
- Session Timeslot: Session Timeslot
- Session Title: Session Title
- Session Track: Session Track
- Session Type: Session Type
- Session Location: Session Location
- Role: Speaker
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Bio:
Jasmine Darban combines her passion for reading with a strong and authentic presence on social media. Over the years, she has grown into one of Sweden’s leading voices within the BookTok movement, where she inspires a new generation of readers by making literature accessible, engaging, and relevant in digital spaces.
Beyond her work as a book influencer, Jasmine co-runs a publishing imprint in collaboration with Bonnier Carlsen. The imprint was created with the aim of reaching younger readers who have discovered literature through social media. By bridging traditional publishing with digital culture, she contributes to redefining how books are marketed and experienced today.
Alongside her creative work, Jasmine is currently completing her law degree. Her long-term ambition is to remain within the publishing industry after graduation, where she hopes to continue working strategically with promoting reading and youth engagement, combining her legal expertise with her deep-rooted passion for literature. In 2025, she was awarded Grafiska Företagen’s industry award, ‘Årets stora branschpris'. - Presentation Title: _
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Photo 1:
- Profile: Identity
- Instagram: insta
Published in
Shaping the Future with Books 2026
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